may 21

Changing the Game: Emerging Technology Will Challenge, Benefit Advertisers

by Alex Williams
In the not-so-distant future, my alarm clock will know when to wake me based on traffic, weather and my schedule for each day. My refrigerator will send a notification to my phone when I’m on my drive home from work to remind me that I’m out of milk or eggs, and my five-gallon water coo... [More]

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may 16

Industry News Round-Up || All Eyes on Google: Music, Money and Video

by Andy Franco
Although the Google I/O 2013 conference this week was aimed at application developers, the company still unveiled a set of new products. We’ll take a look at some new features and services as well as other Google headlines this week. [More]

Blog Industry News Round-Up


may 09

Industry News Round-Up || Mergers & Acquisitions on the Horizon

by Andy Franco
Staying ahead of the game is human nature. Go big or go home, right? Well some companies are really putting their wallets where their mouths are. Check out some of the deals that are in development this week. [More]

Blog Industry News Round-Up


may 08

Social Engagement: Define Now, Drive Later

by Alex Williams
“The value really comes in when social channels deliver much richer content and engagement on a few relevant themes.”—Forrester, “Trends For The B2C CMO To Watch In 2013,” published Jan. 9, 2013 At the end of March I made a Saturday morning trip to the popular Original... [More]

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may 02

Industry News Round-Up || “Super Speed” Advancements in Programmatic and Real-Time

by Lisa Waung
In the world of advertising, do programmatic buying and real-time marketing seem to advance faster than a speeding bullet? [More]

Blog Industry News Round-Up


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