Building Your Demand Orchestration Engine?

Schedule a no-obligation meeting to learn how Integrate works with marketing automation to help you scale demand marketing and drive marketing-attributed revenue.

 

Have You Seen Integrate's Software at Work?

In just two minutes, you'll see you how Integrate can help you give your team back 40 hours a month, improve lead quality by 20% or more, and cut effective cost per lead up to 50%.

 

RACKSPACE CASE STUDY

Rackspace, the #1 managed cloud services provider, has a large growth mandate. To meet their customer acquisition and revenue goals, the demand generation team began leveraging a variety of lead sources and channels, which required a lot of manual tasks and significant resources. The innovators at Rackspace turned to Integrate to solve their demand generation challenges.


The Challenges

  • Team was spending more than 40 hours per week scrubbing and standardizing lead files.
  • It often took a month before a follow-up email could be sent to new prospects. 
  • There was limited transparency into campaign results and little ability to optimize for improved marketing performance.

The Results


 In The Customer's Words

"Integrate has become part of the fabric of Rackspace's technology infrastructure and is being leveraged by marketing and sales on a global scale."

~ Ben Staley, Marketing Programs Manager 

 

Ready to learn more about how Rackspace used Integrate to cut cost per lead in half? Here's a direct link to the full case study.