Your Data Is Lying to Your CMO.

Transform your marketing data from a liability into a strategic asset.

May 14, 2026

11:00 AM PT / 2:00 PM ET

Mehul Nagrani

CEO

Integrate

Mike Rizzo

Founder

MarketingOps.com

John Follett

Co-Founder

DemandMetric

Watch on Demand

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What You’ll Learn

Actionable insights to transform your marketing data from a liability into a strategic asset.

Why your marketing data may look reliable, but isn’t

The real reason teams waste hours cleaning and fixing data

What high-growth companies do differently to trust their data

Why adding more tools won’t solve the problem

Integrate Resources

Explore insights, strategies, and best practices to improve lead quality, governance, and revenue performance.

Report

Speed-to-Lead Report

New research from 200+ B2B marketing leaders reveals why high-growth companies are 4x more likely to have advanced data governance — and the six steps CMOs can take to close the gap.

Report

AI Won’t Save Your Broken Data Report

New research from 200+ B2B marketing leaders reveals why high-growth companies are 4x more likely to have advanced data governance — and the six steps CMOs can take to close the gap.

Report

State of the Marketing Data Governance Gap

The findings are based on an online survey of 245 marketing, revenue operations, and commercial operations leaders across B2B and B2B2C organizations.