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The most effective demand generation marketers have one thing in common: they’re seriously committed to self-improvement. Subscribing to the right demand generation blogs can help you level up. The best thought-leaders in the industry share direct access to the latest insights, research, and best practices.
We highly recommend these seven blogs — and so do the many B2B marketing pros we work with daily. The topics go beyond demand generation alone. Still, each one offers deep insight into related areas like marketing automation, content marketing, and lead generation.
7 Must-Follow Demand Generation Blogs
HubSpot
HubSpot may be synonymous with inbound marketing, but their blog also covers relevant topics for B2B demand marketers. Plus, it’s easy to navigate by topic with helpful tagging.
The blog offers actionable advice for creating quality content and using organic channels to build a full-funnel marketing strategy. Common topics include content marketing, metrics, SEO, social media, email marketing, and automation.
Demand Gen Report
Demand Gen Report offers a balanced mix of demand generation insights, industry news, and thought leadership from leading B2B marketers.
The blog is just one of several free resources they offer. However, its real strength is original research and fresh insight into emerging trends. Because multiple experts contribute, you’ll get a wide range of opinions and actionable tactics from top voices in the field.
Marketo
Marketo is a fantastic blog from a leading marketing automation provider, offering up-to-the-minute insights into B2B marketing best practices. Topics range from ABM and digital marketing to marketing technology and branding.
Additionally, Marketo offers a user-friendly, intuitive website, with dedicated sections for different topics and flexible email subscription options.
Bizible
Boasting over 10,000 followers, the Bizible blog is packed with how-to marketing guides and demand generation tactics. Each post is highly actionable, featuring case-study data on how real brands achieve results.
Act-On
Act-On is another marketing automation blog you don’t want to skip. With articles from a wide range of B2B marketing perspectives, it offers fast-paced content geared toward innovation and fresh ideas.
True to their slogan, “Ideas You Can Act On,” their posts always lean toward actionable advice rather than abstract theory.
Marketing Insider Group
There’s plenty to learn from the well-informed articles at MIG, though their coverage goes beyond demand generation alone. If you want weekly content on cutting-edge marketing, analytics, and lead generation methods, this is a must-follow.
Beyond the tactics mentioned, Marketing Insider Group is also worth following for its fresh research and trend insights.
Integrate
Of course, we think you should follow our blog too. We publish fresh posts each week, packed with tips and insights to help solve real marketing challenges. Our content is written exclusively from a demand marketing perspective. Plus, the industry thought-leaders who contribute give you valuable insight into marketing leadership, demand generation, marketing operations, and account-based marketing (ABM), just to name a few topics.
Learn from the Best B2B Marketing Brains
There’s no shortage of B2B marketing content online, but not all of it is worth your time. These seven demand generation blogs, however, earn the trust of game-changing marketers as a go-to resource for actionable ideas you can put to work for your brand.
We highly recommend subscribing to each one of these demand generation blogs. Doing so means you can start each day with a fresh dose of motivation and insight to help you level up your understanding of demand gen marketing.
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