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Your Data Is Lying to Your CMO.

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See How It Works

Transform your marketing data from a liability into a strategic asset.

May 14, 2026
11:00 AM PT / 2:00 PM ET
Mehul Nagrani
CEO
Integrate
Mike Rizzo
Founder
MarketingOps.com
John Follett
Co-Founder
DemandMetric

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What You’ll Learn

Actionable insights to transform your marketing data from a liability into a strategic asset.

Why your marketing data may look reliable, but isn’t

The real reason teams waste hours cleaning and fixing data

What high-growth companies do differently to trust their data

Why adding more tools won’t solve the problem

Integrate Resources

Explore insights, strategies, and best practices to improve lead quality, governance, and revenue performance.

  • Report

Content Syndication Build Operations: The Playbook for Scaling Without Manual Errors

Executive Summary Most content syndication programs lose time and leads not in the campaign strategy, but in the build – the manual, source-by-source work of turning…
  • Report

The Pipeline Integrity Playbook: Fix Lead Quality, Speed, Compliance, and Attribution

Executive Summary Enterprises have a pipeline problem. Pipeline numbers look strong. Marketers are hitting their targets, and the database continues to grow. But revenue doesn’t follow. Somewhere,…
  • Report

How Publisher Quality Drives Content Syndication ROI

New research from 200+ B2B marketing leaders reveals why high-growth companies are 4x more likely to have advanced data governance — and the six steps CMOs can take to close the gap.
View All Resources