Integrate’s annual conference will show marketers the keys to driving growth in 2020 and beyond

Integrate, the leader in demand orchestration, announced the lineup for its second annual Game Changers Conference for B2B marketers in San Francisco on October 8th, 2019. The conference will bring together best-in-class marketers to discuss the current state of B2B marketing, how to overcome real-world challenges, and where the industry is headed in years to come.

“The Game Changers Conference is a great opportunity to spend time with like-minded marketers who are innovating and evolving the ways we accelerate our business,” said Heather Berggren, Senior Director of Americas Marketing at Forcepoint and 2x Game Changer honoree. “We’re all tackling similar challenges, it’s an awesome opportunity to share, learn, and grow from peers who are re-thinking approaches to marketing. Invaluable content, engaging speakers, and interactive sessions...everyone walks away with something actionable.”

The conference is designed to help B2B marketers meet current marketing challenges by discussing the latest issues and trends that are reshaping the way B2B marketing works. For instance, marketing automation was the capability that inspired a generation of B2B marketers to shift from brand marketers to revenue marketers, but now it’s not enough. At Game Changers 2019, Integrate CEO and founder Jeremy Bloom will make the case for the rapid rise of the next generation of marketing solutions and what they mean for marketers and B2B revenue teams.

“We’re pleased to be hosting a truly one-of-a-kind event that brings together the folks who are literally redefining marketing,” Bloom said. “With speakers from Splunk, Epicor, Akamai, and more, Game Changers 2019 promises to be even bigger and bolder than last year’s sold out event. The content is fresh and the sessions are interactive so that every attendee can learn how to tackle the real-world challenges facing marketers today.”

Sponsored by Engagio, Bombora, Inverta, Conversica, LinkedIn, and Obility, Game Changers will feature industry leaders discussing everything from the newest marketing tools for driving growth and why marketing is an enterprise value driver, to account-based strategies that work, and a vision for B2B marketing in 2020 and beyond.

The essence of Game Changers is to facilitate a free exchange of ideas and opinions, each attendee will leave feeling empowered to fuel positive change at their company while being able to meet, chat, and brainstorm with other marketing leaders. What’s more, they will be able to discover how to unify all top-of-funnel marketing channels -- all while experiencing an unmatched venue with breathtaking views of San Francisco’s skyline.