Predictable pipeline is here. Find out how to achieve it.
Orchestrate your Marketing
The Integrate Demand Acceleration Platform is a centralised, customisable cloud platform at the heart of our Precision Demand Marketing approach. It provides the connectivity, high quality and scale to meet the challenges of building meaningful experiences for buyers. By connecting the components you use to generate demand: your channels; your media, event and data providers; your processes and workflow; along with existing and future technology investments, the DAP creates an efficient, effective demand engine. That engine integrates and orchestrates workflows with your marketing automation, CRM and analytics systems to deliver increased visibility and insights.
Rackspace experienced improvement in lead quality
Marketo experienced a reduction in digital spend on duplicates
Avalara experienced saving over 3,000 hours of valuable SDR time
Soar above the challenges
As a B2B marketer, your job is tougher than ever. Chances are, your team is trying to manually manage data from a growing number of channels. Demand generation is bogged down in thousands of invalid, noncompliant leads. And you’re trying to get a clear, multi-channel view of where and when prospects and targets are interacting with your content. The Integrate Demand Acceleration Platform enables you to soar above it all.
With decisive insights into campaign performance, the Integrate Demand Acceleration Platform lets you optimise strategies to deliver high-quality customer experiences and connect the demand channels that deliver the greatest value.
Build a trusted buyer’s journey
With the Integrate Demand Acceleration Platform, you engage the right people with a relevant message at the right time, creating a seamless experience across demand channels. This turns each point of contact into a carefully calculated customer journey that builds trust, enabling your organisation to nurture and convert the highest quality leads.
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